Laws and Ethics of Social Media

Privacy on the internet is an interesting topic these days. A rule of thumb, is that if it is on the internet it's fair game and public to the entire world. If you wouldn't want your grandma to see it, then I might think twice about posting those pictures from your wild spring break. For more information on what to post and what not to post check out  http://www.cnn.com/2010/TECH/social.media/07/14/netiquette.questions/
We understand that privacy on the internet is a sensitive subject but does it still exist or is it null and void these days?
Just because everything you post is available to the public, doesn't mean the public should have access to your personal account information.
http://www.nbclosangeles.com/blogs/press-here/Facebook-to-Users-Dont-Give-the-Boss-Your-Password-143997706.html
 No you can't have my password to my Facebook you creep!

Apps

Apps, apps, apps galore

Red ones, green ones, blue ones, keen ones

I love apps give me more

Apps to pass the time apps to keep track of time

Facebook Angry Birds Twitter Draw-something and Temple Run

If the app is free YAY for me if it's 1 dollar well see if 2 you must be a fool

Keeping track of your klout that's what social media apps are all about

Maintain a positive online presence before you end up like Evanescence

Happy app, sad app, taking a nap app

1 app 2 app taking a poo app 3 app 4 app you are whore app

On the bus app, in a rush app, at the pool app, stalk your crush app

At school app you're so cool app

Apps with friends and apps with kin

Fat app cat app hip app kidnapp

Courtesy of some really cool PR kids at USU
Katie Duncan
Amanda Harris
Kandace Reader
and that kid in IMC

Apps are great! Draw Something is currently my favorite app, here is a little info about it!

http://mashable.com/2012/04/03/draw-something-is-taking-over-the-world/

Here is a list of the top grossing apps. If you are interested in being an app developer this is your competition. P.S. if you do become an app developer please remember me when you are rich and famous :]

Android:
https://play.google.com/store/apps/collection/topgrossing?hl=en



iPhone:

Proof that free is better!
http://mashable.com/2011/07/07/freemium-apps/

Search Engine Optimization

Title tags, meta tags,descriptions, & html oh my!   

Search Engine Optimization is the process of increasing the amount of visitors to a website by receiving a high ranking spot on the search engine. The higher a website ranks, the greater the chance the site will be visited.
Search Engine Optimizing encompasses a variety of searches including image search, local search, video search, academic search, news and industry searches. 


Google and I are best friends because it is always there for me and helps me find what I am looking for. If you are a business SEO should be your best friend so you can always be there for someone. Here is a fabulous Google SEO Starter Guide for you to better acquaint yourself with SEO in order to use it successfully.
http://static.googleusercontent.com/external_content/untrusted_dlcp/www.google.com/en/us/webmasters/docs/search-engine-optimization-starter-guide.pdf

Just in case you aren't as partial to Google as I am here is another great guide to SEO that is as equally as informative.
 http://www.seomoz.org/beginners-guide-to-seo

Collaborative and Distance Communication Tools

Peter Parker's Uncle Ben wasn't joking when he said, "With great power comes great responsibility."

Granted I am sure collaborative and distance communication tools is not what he had in mind, but it is truly amazing all the power we now have at our finger tips provided by the internet and social media. This technology has given us the ability not to limit our selves in any aspect in our lives by distance. It will be so funny to tell the generations to come that "back in our day" we wouldn't have been able to do that because we didn't have collaborative and distance communication tools like you kids do, and then we will proceed to tell them that way back in the day we had to walk up hill both ways barefoot! 

Thanks to distance communication you will never be limited or left out of something again; from updating a wiki in real time, to having a video conference call with the New York office while you're in L.A.,to living a double life virtually via Second Life.

As always here some helpful hints, on how to successfully use collaborative and distance communication tools from a few different articles.

Here is an article on how to make document collaboration a little easier with a list of programs and guides

http://mashable.com/2009/12/20/document-collaboration/ 

This is a great article on using distance communication (Skype) as a educational tool. 

http://mashable.com/2011/09/21/skype-in-the-classroom-tony-bates/ 

If that isn't enough to convince you, check out this article on the health benefits of social media!

http://mashable.com/2010/07/13/social-media-health-trends/ 

Viral Videos

Babies, animals, & British people...that's all it takes for a viral video folks!

Besides adorable babies, cuddly animals, and fabulous British accents, what makes a successful viral video?

If you are in the market to create a viral video there are a few tips in the following articles.
 http://mashable.com/2010/10/19/viral-video-science/
http://www.reelseo.com/viral-video-tips/

Okay just for I am going to share with a long list of my favorite viral videos.
This shit is classic!
http://www.urlesque.com/2009/04/07/the-100-most-iconic-internet-videos/


http://mashable.com/2012/02/01/shit-people-say-hasanyonesaidthisshit-videos/#4523114-Sht-Nobody-Says


 http://mashable.com/2012/01/27/best-shit-people-say-videos/#c9ehQ7vO7c0

http://mashable.com/2011/11/29/unforgettable-youtube-videos/#4-94JhLEiN0

Location Based Media

Personal I find location based media to be a stalker's paradise. It is sad to think that the future restraining order is going to have to include social media. From a personal view I don't see the point, no one really cares where I go or where I check-in, if they do they can call or text me to find that out.

On the other hand from a business stand point location based media is genius! It is practically free advertising, promoting, and publicity for the company all you have to do is bribe the customer with an incentive(anything free or some form of discount) and they are "sold" on using that companies location based media.

Mashable seems to have a fabulous grasp on successfully using location based media as a business tool, here are a few articles  and an inforgraphic that will teach you the tricks of the trade. 

http://mashable.com/2010/03/15/location-based-marketing/ 

http://mashable.com/2010/03/19/location-based-strategy/ 

For those of you that love free stuff check out ranker.com list of free things you can recieve by checking-in, enjoy!

http://www.ranker.com/list/foursquare-rewards-the-best-check-in-deals-in-america/mollie 

Traditional Media Views

Say see-ya-later to traditional media, not nessicarly good-bye.

Social Media is the future, and Traditional Media is the past, you can't have a successful future without the core history of the past.

The 'times are a changin' and I believe that traditional media is outdated in this technological era and will soon become obsolete. In today's world there is such a strong emphasis on New Media/Social Media, it holds that same core values of Traditional views but it is more efficient, fast pace, and dynamic it has the potentioal to be an extremly successful tool, if used correctly.

Here are a few articles are their headlines, that assist me in making my point


5Ways Traditional Media is Going Social

 by Woody Lewis

http://mashable.com/2009/05/04/old-media-goes-social/

The Future of Public Relations and Social Media
by Erica Swallow
http://mashable.com/2010/08/16/pr-social-media-future/



Social Media Marketing by the Numbers
by Todd Wasserman
http://mashable.com/2011/08/16/social-media-marketing-stats-infographic/


Moral of the story...respect the classics (tried and true traditional views on media) but keep up with the times and embrace the New Media/Social Media, it is taking over!